KAYLA SHERMAN
Global Content Partnerships Manager/Creative Project Manager

Services: Client Partnerships, Project Management, Supervising Production, Creative Direction, Shoot Management (On-Set), iPhone Photography 

Castello is a global cheese company founded in 1893 by cheesemaker Rasmas Tholstrup. Castello partnered with Tastemade UK to bring its U.K. and Canada social channels into the present through ASMR, lo-fi videos, highlighting two main products: Creamy Havarti and Tickler Extra Mature Cheddar Cheese.

I acted as the primary liaison between Castello and our internal team, ensuring alignment on campaign strategy, creative, timeline, budget, production, edit, and launch of all 144x assets to our 300+ million monthly viewers.